Dans Diary

Blogging with Lemon Lime & Bitters

Last night as I was doing my usual blog trawling, I was perusing the lovely Margaret Zhang’s blog, Shine by three, (check it if you haven’t, she’s aces) and came across a post she wrote regarding investment pieces and what’s worth spending your hard earned dollars on and what isn’t. Now while this was a great read that I thoroughly enjoyed, it was the comments after the post that actually got my mind ticking. You see, like most big bloggers, Margaret has plenty of lovers, all sending her positive vibes and happy thoughts, but there was one commentator, who was fairly sharp in her disdain for the post. She basically said Margs should reference her position of privilege in getting free stuff and stop pretending she doesn’t use a credit card. (see the post here)Kinda harsh I thought, but it got me thinking, do we as a collective blog browsing society, really just have the lemon lime bitters towards bloggers these days and if so, why?

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Margaret Zhang at MBFWA

As a blogger myself, I can see the two sides of the coin. Most people wouldn’t realise that there are many a blogger out there who don’t get paid for their posts, who don’t jump at the chance to receive free goods and more importantly, who don’t ask for them either. (Me) Seriously though, there really are these peeps out there and they fork out the money to pay for their own flights to events or fashion week and legitimately buy most of the new clothes they post.ย Yes, they may get show & event invites but generally, an invite doesn’t equal flights, accommodation and spending money with a cherry on top, unless you’re a particular celebrity or the highest level of fashion blogger, and we all know who these guys are. So before we get too comfortable on our soapbox, maybe we should ditch our assumptions & try to see whats really going on, because remember kids, Instagram isn’t the real world, having lots of followers is like being really rich in Monopoly, it’s not real. Which brings me to the other side of the coin, and this side is Xtina dirrrrty.

Unfortunately, the volume of less sincere bloggers seems to seriously outweigh that of the aforementioned and these guys are seriously damaging to the world of blogging. Why? Because when social media & blogging came about, the reason for it’s rapid success, was because it provided a platform for everyday people, you and me, to communicate and share our ideas, images & thoughts without motive or incentive. Amazon is the perfect example of how the peer recommendation program took off and is living poof that we peeps, prefer and trust a recommendation from a real person, a friend or someone we know as opposed to a paid advert and you know what, companies and advertisers also know that, hence the inadvertent next step, to mix advertising with blogging. It was always going to be the eventual outcome, because where there’s opportunity there’s usually a business dollar driven strategy not far behind. And thats ok, but the bigger problem is that for many, this unabashed lack of integrity is quickly turning people/readers, viewers off and thus making them bitter toward the blog world, claiming it’s nothing more than paid advertising space, which sadly isn’t that untrue. Now see all this could be avoided with some disclosure, a concept lost on many.

Is this maybe why there are some ice cold commentators out there? Possibly. Most likely. Ironically though, at the same time as the trust fading, the blogger rise to fame is continuing and reaching new heights everyday. They now face campaigns for just about anything, from clothing businesses to electronics to even car companies and it would be remiss of me to say that building a business out of your blog is a sell out, because it isn’t, it’s incredibly smart, as long as integrity remains paramount and by this I mean, ensuring that your ventures remain in the realm of what ever it was that brought you to your fame in the first place. Too quickly, bloggers can jump at the sight of gifts, payments or free things, despite a lack of meaning or relevant connection to them, hustling and bending themselves over backwards in a desperate overkill of daily instagramming, spamming their followers feeds, all in the name of ‘blogging’. We all know these people, they’re the ones shamelessly ‘loving’ & mentioning a new brand everyday without any form of disclosure, the simple little word that could change everything, because in the world of social media despite what some people think, honesty & openness is still highly valued. Now this might sound harsh, but sadly it’s these people who are taking blogging to a nasty place driven by endless endorsements and faceless two way deals, “Hey, we’ve never met but I’ve got heaps of followers, so you tell everyone how much you love my blog and I’ll tell everyone I’m dying over your style”. Um, No, it’s transparent, desperate and ruining it for readers/viewers/followers who are more interested in genuine content or the actual blogger as opposed to the products they’ve been endorsed to promote.

Now this is starting to sound a bit ranty which was definitely not my intention, so Dan, pull your head in and lets look at some pictures. Seriously though, as you can see, it’s a very two sided story when it comes to blogging, and I guess you never really know who’s being paid what or if they’re the ones actually paying, but what I do know is that for me, as soon as I get a whiff of meaningless narcissistic advertising, sorry I mean Blogging,ย I’ve hung up. Mentally. And hopefully increased your bounce rate. No thats just mean, I don’t really hope that, I wish you happy thoughts and leave quietly…

If you’re interested in reading more about this sort of stuff, then check out the following articles:

Fashionista – How Personal Style Bloggers are raking in Millions

News.com.au – How Fashion Blogging has become big business

Buzzfeed – Fashion Bloggers make tons of money from brands, so what?

Kate Moss X Topshop

So I went in and sussed out the Kate Moss collection today, and I gotta say, it’s saaa good. Plenty of fringing, plenty of boho and plenty of peasant influences going on, all coming together in a bit of a rock and roll kinda way. It’s got the Moss hand print all over it and my standout piece by far is the insannnnne navy (hand cut) fringed leather jacket: What a piece, seriously, and retailing here in Aus for only $408, I think was pretty good value. I’m also tossing and turning between the kaftan dress, tossing in that it’s a cutest easiest dress but turning in the fact that we are just about to get our cold snap here in Melbs, and I’m definitely not one of those “just wear it with tights for winter’ kinda girls. So for now, it’s on the back burner, however I feel that this may all change within an instant of me getting paid next week. Anyhoo, here’s the campaign pics, peruse. Now have you seen it? Do you love? Do you hate? Oh and lets talk about how excellent a party you can throw when you have friends like Naomi, Cara D, Suki, and Sienna, yep thats just how Kate rolls #mossisboss

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pics from Harpers Bazaar & naima barcelona

Streetstyle trends at MBFWA

So by now, you’re probably all well sick of me spamming your feeds with my copious amounts of streetstyle pics from Sydney Mercedes Benz Fashion Week, and for that I apologise, but seriously how could I not when there was so much greatness going on every day. This post, though, is different, I promise, as I’ve finally found a very small window of time to finally talk about the ‘trends’ I noticed going on outside the shows. But first, lets premise this with a bit of what went on upon my arrival…

So it was my first time at Sydney Fashion Week, and honestly, it was quite daunting rocking up on the first day, trusty little canon in hand, outfit neatly put together, wide eyed and ready to go, only to run straight bang into some of the biggest international streetstyle photographers going round. I’m talking Tommyton, Streetpeeper, Le21eme, Threadslike, Lee Oliveira, YoungjunKoo, Facehunter and Nam. No big deal. Instantly, I was horrified by my tiny little canon dslr and felt compelled to ensure no one saw me shooting on auto mode at any time. See these guys and their websites are all my regular go to places for images for the blog, especially during international fashion month, so to find myself hanging around with them (near them is actually more accurate) in between shows waiting for everyone to come back out, was completely unexpected, and definitely the highlight of my week. It was amazing to watch them shoot and get a real insight into how those amazing photos we all see on the big sites every fashion month, actually come together. And let me tell you, it’s very rarely candid. Plenty of posing, requested walking and a lot of ‘styling’ goes on before a lot of these pics are finalised and uploaded. The other great thing was, they were all super nice too and at the end of the day, they were just like everyone else, trying to get a great shot (which they all obviously do quite effortlessly).

Anyway once I got past this excitement, I quickly became entrenched in the weeks routine of grabbing anyone who looked interesting for an outfit snap, running in and around, up and down stairs, in between cars, anything really to get great shots all the while trying to ensure I captured something different from all the other street photographers. All in all, as an experience, it was awesome and something I’m already looking forward to doing again next year.

Now about the actual streetstyle, as with any fashion week, by the end of it, some clear trends emerged and I gotta say, I really loved how much brightly coloured texture was going on. Sequins, holographic fabrics, metallics & neon high lighter colours were everywhere and made for shiny happy people and even happier photographers…

 

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As expected pink was also everywhere, being the colour of the season but thankfully came in more than just a coat…

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The ‘statement’ or ‘wearing your words’ was another trend that got plenty of air time on the street, and proved to be one of the simple ways to grab the attention of the streetstyle paparazzi. While some seasoned show goers seemed very aware of this, I don’t think Ollie Henderson was quite expecting the complete saturation of attention her awesome political statement tees received. However once she did, she most certainly used it to spread her message of encouraging young people to not only vote but to get involved with the bigger issues that matter to them, and I must say she was very kind with her time and was more than willing (everyday) to dance, jump and pose it up as requested.

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all pics by me

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Somehow, there’s still more MBFWA streetstyle

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all pics by me

Still more. MBFWA Streetstyle 2014

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all pics by me

More from MBFWA Streetstyle Day 4

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all pics by me

mbfwa day 4 streetstyle

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all pics by me

More Mbfwa Day 3 streetstyle

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all pics by me

MBFWA Day 3 Streetstyle

So much more to come from Day 3 over the next few days, so until then, here’s the first drop…

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all pics by me!

mbfwa day 2 streetstyle

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All pics by me

MBFWA Day 1 Streetstyle

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all pics by me!

H&M Comes to Melbourne

Last night I was fortunate enough to attend the incredible bonanza that was the H&M Store Opening at Melbourne’s GPO. As the first store in Australia, it was always expected to open with a bang, but seriously, this was actually next level. And then a level above that. I mean seriously everything was on steroids, the amount of product, the beautiful store design and most of all, the amount of people who showed up. As I said to a friend upon leaving, I felt like I’d been in a nightclub for 3 hours, my makeup had run, my hair had frizzed from the heat, my feet were burning and I was kinda tipsy from the awesome cocktails that were being handed out like water. Everyone who’s anyone in the world of Australian fashion was there, as were plenty of local celebs, helping to fill out the enormous space.

Now about the space, I’m happy to report that H&M have done an amazing job of not only maintaining the structural heritage integrity of the GPO, they seem to have somehow made it feel even bigger than it already was. The beautiful old stone walls are now clean crisp white and the introduction of huge trees (complete with mannequins on swings hanging from the branches) in the main foyer room quite literally wows you upon your arrival. The product is amazing and stuffed to brim, so don’t panic, as I cant see anything running out of stock anytime soon, but in saying that, the prices are better than even I expected, so who knows. All I do know after tonight though, is H&M has just set a new level of retail experience and store expectation and I certainly wouldn’t like to have to be worrying about competing with them. Get in there when you can and have a squizz, because it is truly a beautiful store and well worthy of all the hype. Loved it xx

 

h&m australia store opening stylesnooperdan

h&m australia store opening stylesnooperdan

h&m australia store opening stylesnooperdan

h&m australia store opening stylesnooperdan

h&m australia store opening stylesnooperdan

Tash & Elle of They All Hate Us with Lindy Klim

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Charlotte of Winston & Willow

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h&m australia store opening stylesnooperdan

h&m australia store opening stylesnooperdan

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Haim

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Sarah Jane from She is Sarah Jane and Megan Hess

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Stef & Jessย of How Two Live

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h&m australia store opening stylesnooperdan

h&m australia store opening stylesnooperdan

Micah Gianneliย of Controle Creatif

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Lindy Klim

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h&m australia store opening stylesnooperdan

h&m australia store opening stylesnooperdan

h&m australia store opening stylesnooperdan

h&m australia store opening stylesnooperdan

h&m australia store opening stylesnooperdan

h&m australia store opening stylesnooperdan

 

VAMFF Day 7 Target Runway

Last day of VAMFF is sadly here, but at least it went out with a bang, with high street department store Target, presenting a full blown runway show. All the fashion ‘it’ people were there, with a frow fully stocked with some of Melbs best bloggers. The show opened with Dami M (winner of last year’s X factor) who, honestly I don’t know much about, but man alive can she sing. While she belted out her second song, the models emerged with some seriously good pieces on their back, a pleasant surprise and a strong signal that Target is working towards becoming a more serious player in the department store ‘fashion’ stakes. Case in point: the cute as pink winter coat in pic #3, seriously relevant right now and executed so well! Winning!

The finale of the show was the presentation of Target’s next collaboration which is the new petits range by Dannii Minogue, which on a side note, brought back memories of when I was about 6 years old and absolutely obsessed with my matching black and silver Dannii for Target, bike pants and tee. Fortunately though this time around, she has opted not to include a matching bike pant & tee combo, instead opting for more accessible basic pieces like blazers, knits and pants.

Sadly, due to my seriously hideous head cold, I didn’t hang around too long to get any street shots post show today, so on that note, on the last day of what’s been a full on amazing week, I suppose it’s time I bid VAMFF 2014 adieu. It’s been real, it’s been fun and most of all, it’s been inspiring. So VAMFF, I guess I’ll be seeing you next year and until then, the countdown for MBFWA is now on, only 14 more sleeps to go. Bring it on Sydney! Boom!

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VAMFF Day 5

Day 5 down at Peninsula Pier for VAMFF and the clouds were rolling in, with the skies literally just waiting to open up on us, but thankfully the rain held off and show goers were still more than happy to pose for some happy snaps. With Sass & Bide being one of the designers in the showcase of the night, there was plenty of Sass on the street, along with plenty more colour. Tonight, I’m happy to say the runway pics, like the streetstyle pics, are all mine, as last night I made my first venture into the photographers pit for the show, and well lets just say, the frow has nothing on the pit! Seriously though, what a view! I feel like I’d happily swap into the pit from the frow anyday! Anyway, on the final day of showcase runways, Runway 6 presented by Harpers Bazaar, showcased some incredible pieces from Ellery, Alex Perry, Arthur Galan, Yeojin Bae, Sass & Bide, Carla Zampatti & Lui Hon. While I’m always biased to Sass, Ellery also, is just going to a whole other level of amazingness. Anyway, enough of me jabbering on, here’s the pics from day 5…

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

VAMFF streetstyle stylesnooperdan

Here’s some of my fav looks from the runway that I snapped from the pit!

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